Hello and welcome to the Strategy Labs Setup Page! Here you'll find step-by-step instructions on completing necessary account tasks. We'll start with Facebook setup and move to Google Analytics and AdWords setup. Once these steps are completed, we'll be able to launch your advertising campaigns. We are excited to work with you and we're here to help during the setup process. Please reach out to your account manager with any questions! 

 

Step 1: Share Your Facebook Pixel

Please share your Pixel to Account Number: 299804400393824

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STEP 1.5: CREATE YOUR OWN PIXEL IF NEEDED

Please share your Pixel to Account Number: 299804400393824

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Here you'll need to choose who is the best person to install the code on the backend of your website. If you have a developer, we recommended emailing these instructions to a developer. If you have Google Tag Manger, you can use the integration option. We are happy to help if you need it. 
 

 

Step 2: accept page Request

We will send a request to advertise from your Facebook page. Please grant us Advertiser-level access.

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step 3: UPLOAD audiences

Please upload audience data via Facebook for Facebook/Instagram advertising. Facebook will hash the data and prevent any identifiable customer data from being exported in any way.

Under Assets, select Audiences and Create a New Custom Audience. Upload your information.

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Click on the newly created audience, click Actions and Share. Enter Strategy Labs’ ad account number and select Share.

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step 4: grant analytics access

In order to add us to your account, you'll need to grant access to our general media account. All you'll need to do is input our email, which is: media@strategylabs.us

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thank you!

Please reach out to your account manager with any questions regarding these steps.