B2B Lead Generation

 

Objective

The goal was to increase attendance at an event designed specifically for corporate leaders at a cost of less than $100 per lead.

Solution

We ran a multi-channel campaign, allocating budget to top performing placements in real time. We generated over one thousand leads at half the original CPL goal.

Spend

$46,693

Total Leads

1,397

CPL

$33.42

Strategy Labs has been an amazing partner for us. They helped us define our paid advertising strategy for the enterprise market and then they have launched, managed and fine-tuned it for us brilliantly.

- Michelle


High-End Retail

 

Objective

The goal was to shift sales from 3rd parties to direct sales and increase online sales at a cost of 25% of gross revenue.

Solution

We optimized and scaled social media channels to grow direct sales while maintaining the ROI target of 4x.

Return on Investment

10x

Revenue from Advertising

$1,500,000


Ecommerce

 

Objective

The goal was to increase online sales at a cost per sale (CPA) of 33%.

Solution

Acquired new customers through targeted promotions and user messaging based on behavioral and demographic indicators.

Sales Target

$460K

Actual Sales

$1.01M

Email List Growth

5x

Campaign CPA

19%

Strategy Labs has become pivotal in our success with our online advertising. Month after month they constantly give us the greatest return on our investment. They really are an extension of our internal team and we owe a lot of growth as a company to them.

- Joel